Matteo Ward, CEO e CMO di Wrad
Cultural event -
Suitable for Industry experts, Journalists, Young people.
A production of: Associazione Italiana Giovani per l'UNESCO
In partnership with: Fondazione Iris Ceramica Group e PARMA City of Gastronomy
Matteo Ward, CEO and CMO of Wrad
An unprecedented research project for the sustainable and innovative development of the fashion industry with the aim of finding new solutions for the production of fabrics thanks to private financiers and informing consumers on the real environmental impact of the clothes they wear with awareness and training.
Graduated in International Economics from Bocconi University, in 2008 Matteo began his career in fashion working for Abercrombie and Fitch holding the roles of Senior Manager and co-director of the Diversity and Inclusion Council. In 2015 he decided to leave the company to found Wrad together with Victor Santiago and Silvia Giovanardi. A decision made according to an objective: to catalyze positive change in the field of sustainable and social innovation. Matteo is also a member of Fashion Revolution Italia.